When an athlete trains and races they are sub-consciously setting a level. A level that goes across the board. To their family and friends, their coach, their team-mates ….. themselves !
At that stage they are setting the level of accountability for everything. If the athlete misses sessions regularly then the coach will start to create beliefs around that. If the athlete misses a social occasion because they have a big race coming up then the friends will start to understand them.
Accountability isn’t coming from your words – it’s coming from your actions. Make sure you realise that your actions speak louder than your words.